Batman v Superman is proving that nobody takes a blind bit of notice of 5 star reviews. They are meaningless, and yet authors and filmmakers continue to chase them relentlessly. Why? And how do we make it stop?
For a blogger, there’s nothing quite as sweet as gaggles of people getting their knickers in a twist over something. (Those of you who don’t blog yourselves probably don’t know that the blogging equivalent of Natural Law is a list, called “Things That People Get Very Angry About On The Internet”. Whenever we’re stuck for an idea of…
My post on the general uselessness of 5 star reviews generated a lot of interesting discussion, not least because of how passionately some people – both authors and reviewers – defended their 5 star reviews, and how violently other people – including me – dismissed them. But it does raise an extremely interesting point: what…
Tara Sparling writes 