Christmas is coming, and the Biggest Book Publication Day of the year is already over. What does that mean for self-published authors, or authors with small presses who have a big role in their own marketing? Time to write your blurb, that’s what.
Tag: book blurb
Dissecting The Blurb: It’s A Formula, Not A Torture Instrument
What is a book blurb and how the hell do you write one? Is there a magic formula? Well, as it happens, there kind of is. And I’m sort of going to give it to you.
What Puts Readers Off Self-Published Books?
Oh, we’ve come a long way from What Makes People Buy Self-Published Books last week, ladies and gentlesirs! Brace yourselves now, as we enter the dark side of book marketing: the things which make you REFUSE to buy self-published books. And we’ve all experienced this to some degree. Self-publishing often gets a very bad rap. If…
What Makes People Buy Self-Published Books?
In this post, I discussed the findings of a scientifically incontrovertible study (of myself) on the factors which influenced me when buying a self-published book. The findings surprised me (which surprised me, because I was surveying myself). I found that I knew what made me buy a self-published book when it was in front of…