Batman v Superman is proving that nobody takes a blind bit of notice of 5 star reviews. They are meaningless, and yet authors and filmmakers continue to chase them relentlessly. Why? And how do we make it stop?
For a blogger, there’s nothing quite as sweet as gaggles of people getting their knickers in a twist over something. (Those of you who don’t blog yourselves probably don’t know that the blogging equivalent of Natural Law is a list, called “Things That People Get Very Angry About On The Internet”. Whenever we’re stuck for an idea of…
My post on the general uselessness of 5 star reviews generated a lot of interesting discussion, not least because of how passionately some people – both authors and reviewers – defended their 5 star reviews, and how violently other people – including me – dismissed them. But it does raise an extremely interesting point: what…
I’m having a bad week in the non-fiction world, so I’ve decided to take it out on something inanimate. And that something would be the 5-star book review. Look. Book reviews have never been more important. If we want our books to become bestsellers, good reviews are essential. We live in an age when reviews themselves are…
Tara Sparling writes 