Category: Publishing Tricks

10 Classic Novels Marketed As If They Had Been Written By Women

10 Classic Novels Marketed If They Had Been Written By Women

How would some of the world’s best-loved classic novels have been marketed if they’d been written by women? Might their blurbs have read differently, or other themes have been pushed forward? I don’t know. But I’m going to make jokes about it all the same.

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Yay! A New Book By Your Favourite Author! Except It Isn’t

I hope you’re ready for another barrage of articles about the new Stieg-Larsson-Not-Stieg-Larsson, because they’re queuing up like full bladders at a music festival Portaloo. But first, at the risk of incontinence, I would myself like to discuss the marketing phenomenon that is ‘Continuation Fiction’.* In the world of Continuation Fiction, the characters live on, even if the authors don’t. Or indeed,…

It’s My Blogiversary, And I’m Having A Tantrum About Greedy Publishers

  Today is my 2nd blogiversary. On this day, 2 years ago, I published my first blog post, little knowing how many lives I was going to ruin. (Chiefly mine, because constantly thinking of things to give out about gives me very little time to do anything but eat unhealthy food, and make obscene gestures at…

Authors! Your First Chapter Is Killing Your Book

To begin with, let’s make one thing clear: first chapters SUCK. The best first chapters in the world still suck – for writers, that is. The simplistic beauty of killer first lines and blockbuster beginnings, which hook the reader in several different ways, will usually cause their writers to collapse in a puddle of headachey sweat, eyes rolled back,…